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How to Troubleshoot Message Deliverability in Sellify AI

May 01, 20252 min read

Description:
Experiencing message delivery issues in Sellify AI? Learn common causes and troubleshooting steps to resolve undelivered or filtered messages effectively.


Common Reasons for Message Delivery Issues

  1. Unregistered Toll-Free Number:

    • Ensure your toll-free number has completed the full carrier registration process. Unregistered numbers are likely to be filtered or blocked by carriers.

  2. Ensure Phone Numbers Are Mobile:

    • While it may seem obvious, some clients have older customer demographics with landline numbers listed instead of mobile numbers.

    • Spot check phone numbers in your CRM to confirm they are mobile numbers.

  3. Invalid Numbers:

    • Check that your customer numbers are in the correct E.164 format (e.g., +1 555-123-4567).

    • Missing country codes, special characters, or formatting errors can prevent successful delivery.

  4. Opt-Outs:

    • If a recipient has previously opted out, you cannot message them again unless they explicitly opt back in.

    • Sellify AI will automatically flag opted-out numbers to prevent messaging violations.

  5. Carrier-Specific Rules:

    • Some mobile carriers enforce additional restrictions on messaging content.

    • Certain keywords, phrases, or even URL shorteners can trigger filtering or blocking.

  6. Confirm There Are No Toll-Free Outages:

    • Check your toll-free provider’s status page to see if there are any reported outages.

    • If an outage is affecting your number, wait for the provider to resolve it and monitor the status of conversations in Sellify AI.


How to Troubleshoot Message Delivery Issues

  1. Check Message Status Reports:

    • Go to Campaign Reporting in Sellify AI.

    • Review individual message statuses to identify patterns or specific issues (e.g., “Filtered,” “Undelivered,” “Blocked”).

  2. Review Message Content:

    • Avoid using public URL shorteners like bit.ly or tinyurl, which are frequently flagged by carriers.

    • Confirm that your messaging is relevant and appropriate based on the campaign objective.

  3. Ensure You Are Reaching Out to Mobile Numbers:

    • Run a spot check of phone numbers in your CRM to verify that you are targeting mobile numbers, not landlines.

    • Update CRM data to include the correct mobile numbers where necessary.

  4. Confirm Opt-In Status:

    • Ensure that all recipients have provided clear opt-in consent to receive messages.

    • Verify that opt-out instructions are clearly provided in the initial message (e.g., “Reply STOP to unsubscribe”).

  5. Monitor Carrier Restrictions and Compliance:

    • Check carrier-specific guidelines to confirm that your messaging is aligned with current restrictions.

    • If a specific carrier is blocking messages, consider rewording the content or contacting the carrier for clarification.


Need Help?

If you have followed the above steps and are still experiencing issues, reach out to our support team for assistance.


👉 Contact Support:
[email protected]


Lauren Davis is a seasoned marketing professional with a strong background in product marketing and strategy. She has experience working with various companies, including roles in tech and marketing. Lauren is known for her expertise in crafting compelling messaging and delivering effective marketing strategies. She contributes insightful blog posts on marketing and growth strategies, offering valuable perspectives for businesses looking to enhance their marketing efforts.

Lauren Davis

Lauren Davis is a seasoned marketing professional with a strong background in product marketing and strategy. She has experience working with various companies, including roles in tech and marketing. Lauren is known for her expertise in crafting compelling messaging and delivering effective marketing strategies. She contributes insightful blog posts on marketing and growth strategies, offering valuable perspectives for businesses looking to enhance their marketing efforts.

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